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“UNF*CK YOUR BOOKS, the Surprisingly Simple Path to Financial Clarity” with Spencer Sheinin

December 2, 2020 @ 1:00 pm - 3:30 pm EST



As a business owner, you probably don’t love the numbers aspect of your business. You started it without a financial background and kinda (read: totally) ignored accounting early on, passing everything off to your bookkeeper, and why wouldn’t you…accounting sucks.


It worked for a while but now you’ve grown and are losing sleep not getting the numbers you need. What’s worse, you may not even know exactly what you need, you just know you’re not getting it. And so the vicious cycle continues. When financial literacy is ignored, a plateau is inevitable.


This session is for those business owners trapped in the vicious cycle who want out from under the stress of financial literacy cloudiness. Don’t worry, it’s not an accounting lesson! We’ll strip it back to the bare bones of business owners’ financial needs: walk away knowing how to evolve from financial frustration (and the screaming headache that comes with it) to totally dialed Insights Driven Accounting, setting the stage for the next round of growth.



As an entrepreneur and CPA, CA, for the past twenty years, Spencer Sheinin is uniquely positioned to serve as a translator between accountants and entrepreneurs. As founder and CEO of Shift Financial Insights, his company provides ridiculously simple accounting and insights for businesses on the rise. Spencer loves sharing his knowledge as an instructor at the Chartered Professional Accountants of British Columbia (CPABC) and has spoken all over North America about why entrepreneurs shouldn’t fear their books. Spencer is an endurance sports enthusiast and has completed several ultra-marathons, IRONMAN triathlons, and marathon swims. He lives in Vancouver.


This event is open to EO Members, Accelerators, SAPs, and 2 Key Staff.

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December 2, 2020
1:00 pm - 3:30 pm EST
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