“Fighting the Wilds of The Qualification Process” with Stephen Steers

Increasing close rates and closing long term customers are the hallmarks of a profitable and growing business. Adding predictability and consistency to the closing process can take your business to the next level. All of these come down to one common denominator. a robust qualification process. In this training, we’ll cover the 5 key areas of the qualification process that you can put into your business right away to increase close rates and win more long term customers.

Ruthless qualification comes down to 5 things:

• Clarity of your offer (goods, services, terms etc)
• Setting expectations from the first contact
• Getting clarity on the 4 reasons B2B buyers buy and the 3 reasons B2C/D2C Buyers buy
• The Kryptonite Question
• Driving into the objection farm

When businesses configure their solutions with these terms in mind, they’re selling to the problem, and offering their solution as a means to fix that problem, NOT just offering a solution they hope the customer will recognize as a means to solve their problem.

Together, we’ll walk through case stories for each of the pillars and share the best ways for you to implement these frameworks for your businesses – TODAY.

This is an EO NY event and is open to EO Members and Accelerators.